Celtics, Cavs, and IVR

March 30, 2011

No blog post about Lost today as I was caught up with the Celtics/Cavs game last night. More on that in a little bit. I had attended both Game 3 and Game 4 of the Celtics versus the Cavs. After witnessing the Celtics win in Game 4, I noticed on the Jumbotron that tickets were being sold for Game 6.

However, I thought to myself, if I didn’t look up at the Jumbotron, I wouldn’t have known that Game 6 tickets were being sold. If the TD Garden used an IVR system to inform fans like myself that tickets were being sold, I would have picked up my phone and heard the IVR message.

About the Cavs game last night, I also thought of a great way for the Cavs organization to use an IVR system. After the embarrassing loss to the Celtics, there’s a good chance that Lebron James will leave Cleveland once free agency hits this summer.

So, the Cavs organization could set up an IVR system that sends out a call to their fans with the following behavior:

IVR system: Hey there, Lebron James merchandise is now selling at half-price. Now’s your change to buy memorabilia of one of our greatest players for our organization. Don’t miss out!

Just a thought on how to use IVR to comfort any Cavs fans out there.

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